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Set up Signal, the market-signal content agent

Install the Social Media & Market Signal template, connect one channel, optionally connect social accounts, and define your brand and signal rules. Signal researches trends and drafts review-ready content packages — you approve and publish.
Signal is a research-and-drafting agent built as an Agent Hub template. It scans for trends and conversations in your space, filters out the hype that doesn’t fit your audience, and turns the signals that matter into review-ready post packages — angle, hook, draft, hashtags, visual direction. Nothing is auto-published.
Signal is just the default name. On first run the agent asks what you’d like to call it — rename it, or keep “Signal.”

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Before you install

  • A running Nora instance with dashboard access.
  • Your brand positioning, audience, platforms, content pillars, and what counts as a useful signal.

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Step 1 — Install from Agent Hub

Open Agent Hub, find Social Media & Market Signal Claw, and click Install. See Publish and install Agent Hub templates.
Signal template detail

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Step 2 — Connect a channel

Signal needs one channel to send you briefs and drafts (Channels tab) — separate from the social platforms you publish to.
1

Create a WhatsApp Cloud API app

At developers.facebook.com, add the WhatsApp product.
2

Copy credentials

Copy the Phone Number ID and an Access Token.
3

Add the channel

Agent → Channels tab → add WhatsApp → paste the values.
Or use Telegram / Slack / Discord / email — see Configure channels.

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Step 3 — (Optional) Connect social accounts

Signal researches and drafts on its own — no integration required. To publish the packages you approve (still human-gated), connect one in the Integrations tab:

LinkedIn

Post approved drafts.

Twitter / X

Post approved drafts.

Instagram

Insights (read-oriented).

Facebook

Page posts.

Notion

Store the content calendar.

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Step 4 — Run the bootstrap

Send any first message. Signal introduces itself, offers to rename, gets your channel connected, then captures your brand, audience, platforms, voice, and the rules for what counts as a useful signal.

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What Signal will and won’t do

  • Never auto-publishes — every package stays in review until you approve.
  • Says no to weak signals rather than manufacturing content from thin trends.

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Troubleshooting

Signal reads integrations/NORA_INTEGRATIONS.md, regenerated on sync. Re-check the Integrations tab. Publishing still requires your approval even when connected.
Tighten the signal rules and always-skip list in setup — Signal filters against your audience and brand fit.